A plant-based company is selling a dairy-free, gluten-free, and fully vegan shortbread tin at a UK supermarket.
Shortbread is a traditional Scottish biscuit known for its buttery taste and crumbly texture. It’s typically made from three core ingredients: flour, sugar, and butter. Shortbread is commonly eaten over the holiday season in the UK.
Lazy Day Foods’ vegan shortbread is said to have a similar “creamy” taste to the original. Each gold tin comes with two 125g packs of shortbread. It’s available to buy at Morrisons stores for £5.50.
This shortbread tin is one of many vegan festive products being sold in the UK this year. Mainstream supermarkets are selling everything from entire meat-free turkeys to dairy-free brandy cream, and it’s never been easier to enjoy a plant-based holiday season.
The rise of dairy-free eating
A few years ago, it would have been highly unusual for a supermarket to be selling a vegan take on a traditional biscuit tin. The release comes amid skyrocketing demand for animal-free food products.
Veganism is rising in popularity around the country, and there is growing awareness of the significant environmental and ethical costs of dairy.
In the UK, there are around 1.85 million so-called “dairy cows” at any one time. They have to give birth in order to produce milk, and farmers will artificially inseminate them around once a year to make that happen. After she gives birth, the cow will only have a matter of hours with her baby before they’re taken away – all so humans can take the milk intended for them.
Biscuits go cruelty-free
While many traditional UK biscuits still contain dairy, a number are already accidentally vegan. These include McVitie’s Digestives, many brands of bourbons, Rich Tea, Hobnobs, and Ginger Nuts.