Vegan Food Brand Meatless Farm Opens Up Investments to Consumers Vegan meat brand Meatless Farm plans to use the funds to improve its products - Media Credit: Meatless Farm

Vegan Food Brand Meatless Farm Opens Up Investments to Consumers

Meatless Farm's new crowdfunding campaign allows consumers to invest in the vegan meat brand

By

1 Minutes Read

Vegan meat brand Meatless Farm will soon launch a crowdfunding campaign that allows its customers to invest in the brand. The company hopes the £5m program will ‘accelerate the plant-based revolution’.

The investments, which start at £10, will be used to evolve the company’s entire supply chain. For example, by opening new plant protein facilities to produce higher quality ingredients and hiring top food development chefs and nutritionists.

Meatless Farm will also use the financial backing to add pizza toppings, chicken and meatballs to its line.

The British brand currently offers mince, burgers, sausages, hot dogs, sausage rolls and sausage patties. Its products are gluten-free and made with pea protein and non-GMO, sustainably sourced soy.

Is Meatless Farm good for the planet?

Meatless Farm maintains that its plant-based products are ‘a lot better for the environment’. For instance, the brand’s vegan mince generates 94 percent fewer greenhouse gasses than beef mince.

Morten Toft Bech is Meatless Farm’s Founder. “We are reaching a tipping point,” he said to The Guardian.

“We could reduce around eight percent of the UK’s total emissions if we all ate just one less meat meal per week.”

He added that it is ‘people power which will create a full-blown revolution in food culture’.

Millions around the world trust Plant Based News for content about navigating our changing planet & our role in it.

Our independent team of journalists and experts are committed to making an impact through a wide range of content—and you can help by supporting our work today.

heading/author

The Author

Jemima Webber

Jemima is the Head of Editorial of Plant Based News. Aside from writing about climate and animal rights issues, she studies psychology in Newcastle, Australia (where she was born).

More by Jemima Webber iconography/arrow-right

heading/comments

Leave a Comment

Plant Based News Comment Policy

In short:- If you act with maturity and consideration for other users, you should have no problems. Please read our Comment policy before commenting.

Subscribe
Notify of
guest

0 Comments
Inline Feedbacks
View all comments
buttons/scroll-to-top/scroll-to-top-small-active
0
Would love your thoughts, please comment.x
()
x