Kate Moss has launched a new beauty and wellness brand featuring vegan skincare and “mood-boosting” tea.
In an announcement posted to Instagram, the new line, called Cosmoss, was described as “soulful, sensual, self-aware.” The post adds that it offers “self-care created for life’s modern journeys.”
The collection is said to be vegan and cruelty-free (although it is unclear if it is certified), and sustainably sourced. It features perfume, face moisturizer, CBD-infused pro-collagen oil drops, face cleanser, and herbal tea.
The herbal tea bags are retailing at £20, while the CBD facial oil costs £105. The perfume will set you back £120.
Moss intends customers to use products as part of the three “rituals” of Dawn, Day, and Dusk.
“A story of reconnection from soul to surface. There is a magic to Cosmoss and I can’t wait for you all to uncover it, just as I did,” she said in a statement.
Moss decided to create the brand during the pandemic, and it took two-and-a-half years to develop.
Celebrities enter the vegan beauty industry
Last year, Kylie Jenner announced that her cruelty-free line Kylie Cosmetics would also be going fully vegan. She also owns a vegan skincare brand called Kylie Skin.
Her sister, Kim Kardashian, also has her own vegan skincare brand. SKKN BY KIM features cleansers, toners, serums, and more.