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Snoop Dogg has revealed why he is a brand ambassador for Beyond Meat – saying it is how he can ‘make an impact’.

The iconic rapper joined forces with other ambassadors for the plant-based company – including comedian Kevin Hart and entertainer Liza Koshy among others – in a new video for the brand titled Why Go Beyond.

The video looks at some of the reasons people opt for plant-based foods – whether that is 100 percent of the time, or just for some meals.

Health

For comedian Kevin Hart, it was seeing people around him suffering from health conditions that inspired him to adopt a predominantly plant-based diet.

In the video, he says: “From witnessing multiple strokes, heart attacks, family members with diabetes… you got to see the common thread, the common factor, and it was honestly, what they were putting inside their bodies.”

The comic, who recently revealed that he wants to his goal of 8.5 percent body fat by his 41st birthday in early July, told podcaster Joe Rogan that he eats a mainly plant-based diet, occasionally consuming chicken.

‘A door number two’

When discussing the alternatives to meat, Snoop Dogg says: “There’s an option; there’s a door number two that you can go to.”

The others discuss how these plant-based options can be healthier, more environmentally-friendly, and convenient.

“That’s how you make an impact,” concludes Snoop Dogg.

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