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Meat-free company Quorn has announced it will introduce carbon labeling on its products, to inform consumers on the environmental impact of their food.
The new labels will begin appearing on select products in the Summer, with aims to be on the entire range in 2021.
On its website, Quorn states it will become the ‘first global meat-free brand to have the carbon footprint of our products third-party accredited’.
‘Committed’
“Our in-house carbon foot-printing experts do the maths and calculate the emissions of our products,” the company writes. “The data is then checked and accredited by the Carbon Trust, so you can be clear on the numbers when you are choosing what to eat.
“Where you see one of our products has been certified by the Carbon Trust, it means we’ve not only measured the footprint of the product but that we’ve also committed to continue to reduce its carbon footprint.”
‘Informed decisions’
According to The Guardian, Peter Harrison, Chief Commercial Officer of Quorn Foods, added: “This is about giving people the information needed to make informed decisions about the food they eat and the effect it has on our planet’s climate – in the same way that nutrition information is clearly labeled to help inform decisions on health.”
You can view the carbon footprint of some of Quorn’s top-selling products here
