Quorn Forced To Increase Capacity To Meet ‘Unprecedented’ Vegan Demand

By

1 Minutes Read

Quorn has increased its vegan offering in recent years (Photo: Quorn) - Media Credit:

Quorn has revealed it is expanding its production capacity in a bid to meet ‘unprecedented’ demand for its vegan products.

The meat-free giant has increased its plant-based offering in recent years, with a number of animal-free products hitting shelves, including fish fillets, burgers, and deli slices among others.

New factory

Quorn opened what it described as ‘the world’s biggest and most advanced’ meat alternative factory in Billingham (in the UK) in 2018, to increase its output.

The company, which has seen sales steadily soar in recent years, reportedly doubled its production capacity with the new facility, which creates 1,330,000 packs of vegan food weekly.

‘Unprecedented’

Quorn’s global marketing operations director, Sam Blunt, told i that the company was unable to keep up with the soaring demand that came with this year’s record Veganuary campaign.

“We saw unprecedented levels of demand. Other brands producing meat-free products have been experiencing the same, it’s not just us,” he said. “Veganuary had record sign-ups, and not everyone who does it registers. We think we had as many as 4,000,000 customers in January. We don’t know how many will stay.

“It was disappointing we couldn’t meet demand but we’re increasing production capacity and investing in new equipment. It’s been our strategy for expand for two years, but it takes time.”

Quorn supplies multiple major food outlets with its product – including Greggs, KFC, Costa, Pizza Hut, and Subway.

Support Plant Based News in our mission to plant 1 million trees by 2030. 🌳

Your donation supports our mission to bring you vital, up-to-the-minute plant-based news and research and contributes to our goal of planting 1 million trees by 2030. Every contribution combats deforestation and promotes a sustainable future. Together, we can make a difference – for our planet, health, and future generations.

© 2023 Plant Based News is a UK-based digital media outlet publishing content about veganism and plant-based living, including news and current events, health, personal transformation stories, features, and recipes. | Plant Based News Ltd, PO Box 71173, London, SE20 9DQ, United Kingdom.

buttons/scroll-to-top/scroll-to-top-small-active