Quorn has revealed it is expanding its production capacity in a bid to meet ‘unprecedented’ demand for its vegan products.
The meat-free giant has increased its plant-based offering in recent years, with a number of animal-free products hitting shelves, including fish fillets, burgers, and deli slices among others.
New factory
Quorn opened what it described as ‘the world’s biggest and most advanced’ meat alternative factory in Billingham (in the UK) in 2018, to increase its output.
The company, which has seen sales steadily soar in recent years, reportedly doubled its production capacity with the new facility, which creates 1,330,000 packs of vegan food weekly.
‘Unprecedented’
Quorn’s global marketing operations director, Sam Blunt, told i that the company was unable to keep up with the soaring demand that came with this year’s record Veganuary campaign.
“We saw unprecedented levels of demand. Other brands producing meat-free products have been experiencing the same, it’s not just us,” he said. “Veganuary had record sign-ups, and not everyone who does it registers. We think we had as many as 4,000,000 customers in January. We don’t know how many will stay.
“It was disappointing we couldn’t meet demand but we’re increasing production capacity and investing in new equipment. It’s been our strategy for expand for two years, but it takes time.”
Quorn supplies multiple major food outlets with its product – including Greggs, KFC, Costa, Pizza Hut, and Subway.