Plant-Based Business Pitching Competition Offers £100,000 Investment


2 Minutes Read

The competition is open for applications now - Media Credit:

A UK plant-based business pitching competition is offering the winner an investment of up to £100,000.

The Pitch & Plant competition – which was launched by plant-based events and media startup Vevolution in partnership with BRAN Investments, Crowdcube and BRIGHT – is accepting applicants from today.

The pitching session will take place following the Vevolution Plant-Based Business Bootcamp – a new training event designed for plant-based entrepreneurs featuring some of the UK’s leading ethical entrepreneurs on July 14.

Startups winning investment will complete their fundraising round on the Crowdcube equity funding platform. The previous winner of Pitch & Plan – which took place at Vevolution Festival 2017 – was beauty brand Optiat which went on to complete a round of investment of £217,000 on Crowdcube.


Vevolution, Co-Founder, Damien Clarkson, said: “Today we’re delighted to announce both the Plant-Based Business Bootcamp and the return of Pitch & Plant. 

“In doing so we are furthering our commitment to helping plant-based entrepreneurs obtain the knowledge, skills and connections they need to thrive. 

“Pitch & Plant 2017 winner Optiat went on to raise over £200,000 on Crowdcube and we are excited to see what ethical businesses apply for this fantastic investment opportunity provided by BRAN Investments.”


Ashish Goyal, Director of BRAN Investments said: “BRAN Investments are proud to support Pitch and Plant once again. 

“We feel the £100k investment will go a long way in supporting a selection of vegan businesses successfully close their Crowdfunding campaigns and ultimately play a key role in driving further revenues and success for the entrepreneurs we love working with”

Jonathan Keeling, Head of Partnerships, added: “We are delighted to be involved with Pitch + Plant 2018, especially as 2017 winners Optiat later went on to raise £217k in investment on Crowdcube. We are seeing strong investor demand for plant-based businesses and so are excited to open up Pitch + Plant winners up to our audience for investment.”


The Plant-Based Business Bootcamp will run on the July 14 at LUSH Studios, London from 9am to 6pm. 

This will then be followed by Pitch & Plant competition that will run between 6:30pm to 9pm.

You can findmore information about Pitch & Plant here. Applications are open between the May 29 and July 2.

Support Plant Based News in our mission to plant 1 million trees by 2030. 🌳

Your donation supports our mission to bring you vital, up-to-the-minute plant-based news and research and contributes to our goal of planting 1 million trees by 2030. Every contribution combats deforestation and promotes a sustainable future. Together, we can make a difference – for our planet, health, and future generations.

© 2023 Plant Based News is a UK-based digital media outlet publishing content about veganism and plant-based living, including news and current events, health, personal transformation stories, features, and recipes. | Plant Based News Ltd, PO Box 71173, London, SE20 9DQ, United Kingdom.