Major Vegan Charity Veganuary Expanding To North America


1 Minutes Read

Athlete Timothy Shieff was one of the charity's high profile ambassadors this year (Photo: Veganuary) - Media Credit:

Major vegan charity Veganuary is expanding its operations to North America, seeking a Head of Campaigns for the area as it plans to encourage more people to give veganism a go.

The initiative – which supports people as they try a vegan diet throughout January – has seen staggering growth since its launch just four years ago. This year the organization had its most successful year yet – 168,500 registered participants from 165 countries took part.

Now Veganuary wants to expand its reach further into the North American market, looking to hire someone to help ‘build the Veganuary brand in North America, building relationships with companies, donors, media and other stakeholders’.

‘Increased presence’

“At Veganuary we love to inspire and support people to go vegan, cost-effectively and on a massive scale,” says the charity.

“We’ve attracted masses of mainstream media coverage and developed great brand awareness in the UK, as well as publishing a best-selling book.

“We’re now looking to increase our presence in the US and Canada, our second biggest market.”

You canfind more information about the role here

Join The Plant Based Newsletter and we will plant a tree! 🌳

We plant a tree for every signup. You’ll receive our weekly news round-up and be the first to hear about, product launches, exclusive offers and more!

© 2023 Plant Based News is a UK-based digital media outlet publishing content about veganism and plant-based living, including news and current events, health, personal transformation stories, features, and recipes. | Plant Based News Ltd, PO Box 71173, London, SE20 9DQ, United Kingdom.