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A pair of environmentalists have created ‘plastic expiry date’ stickers in a bid to inform people about the devastating impact plastic can have on the planet.
The stickers, created by advertising creatives Gagandeep Jhuti and Joe Foale-Groves, look like traditional food expiry messages, but their dates are well into the future – as plastic can take between 500 and 1,000 years to break down.
Thousands of the stickers, which can ordered from the Plastic Expiry website, have reportedly been spotted on single-use plastic packaged items in stores in London, Manchester, and Birmingham.
It takes up to 1000 years for plastic to break down. Supermarkets aren’t acting fast enough to reduce plastics, so let’s help shoppers make better decisions.
Spread Plastic Expiry Dates with our sticker template. ? https://t.co/gTjmkkXxg3#plasticpollution #plasticexpirydate pic.twitter.com/NICHYibskS
— Plastic Expiry Date (@PlasticExpiry) January 20, 2020
Make better decisions
“It’s crazy to think that all the plastic that has ever been made still won’t have degraded yet,” the organization has said on Twitter.
“It takes up to 1000 years for plastic to break down. Supermarkets aren’t acting fast enough to reduce plastics, so let’s help shoppers make better decisions.”
The pair told Manchester Evening News: “The ultimate goal would be for supermarkets to add the Plastic Expiry Date to packaging themselves, as well as hurrying to remove single-use plastic packaging from their shelves.”
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