The new campaign uses humor and music (Photo: PETA) - Media Credit:

International DJ Charlotte Devaney Launches Vegan Campaign

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1 Minutes Read

International DJ Charlotte Devaney has teamed up with animal rights charity PETA to launch a new vegan campaign.

The campaign – which includes a track and video called You’ll Never Get This Avocado Beat Out of Your Head – is now live in the US.

What do vegans eat?

According to a PETA spokesperson: “The documentary What the Health and the animal rights action-adventure Okja – both of which are available on Netflix – were released months ago, but the two films STILL have folks ditching meat, eggs, milk, cheese, and other animal-derived foods. 

“But when it comes to eating vegan, the number one question on most meat-eaters’ minds is ‘what do you eat?’. 

“This collaboration between PETA and recording artist, DJ, and animal activist Charlotte Devaney shows avocado can answer this question many times over.” 

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The Author

Maria Chiorando

Maria is the former editor for Plant Based News. She has been a newspaper reporter and features writer. Her work has been published by The Guardian and The Huffington Post, among others

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