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Vegan Lizzo says the launch of plant-based Jamaican patties featuring Beyond Meat is basically ‘the best day of [her] life’.

The musician – whose real name is Melissa Viviane Jefferson – explicitly made the comments in recent Instagram Stories.

She was celebrating the launch of Golden Krust‘s new patties. They have launched in Golden Krust Caribbean Restaurants. Moreover, they have launched in over 1,000 U.S grocery stores on the east coast.

Vegan meat patty

Haywood Hawthorne is president of Retail of Golden Krust. In a statement sent to PBN, Hawthorne said: “We are proud to partner with Beyond Meat to produce a plant-based protein patty with all the heritage of our Jamaican family recipe.

“We are excited to share this innovation with consumers seeking plant-based protein options.”

Another key point Hawthorne made was that: “We still expect the authentic taste our fans love.” 

Beyond Meat

Tim Smith is vice president of foodservice sales North America at Beyond Meat.

He added: “We’re excited to partner with Golden Krust. We especially appreciate their trust in us to deliver delicious plant-based protein options to their loyal customers.”

“Golden Krust is bringing plant-based protein to the market in a new and different way.”

Furthermore, he described the use of the company’s vegan meat in the patties as ‘exciting for us at Beyond Meat’.

Vegan Lizzo

Vegan Lizzo said: “I’m not exaggerating when I say today is possibly the best day of my life.”

At the same time, she said: “If you know me, you know that I love, LOVE Jamaican beef patties.

The musician then added: “By the grace of Jesus…Golden Krust and Beyond Meat…I’m about to tear this up…I’m going in for more.”

Maria Chiorando

Maria is a news and features writer for Plant Based News. As a former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. She was previously the editor of Plant Based News for over 3 years.