Russell Brand has promoted Matt Pritchard’s Dirty Vegan cookbook to his 11.2 million Twitter followers.
The comedian turned spiritual podcaster posted a selfie with the book – which contains 80 ‘cracking’ plant-based recipes. The book follows Pritchard’s BBC vegan cooking show The Dirty Vegan.
Brand wrote: When I knew Pritchard at MTV in the noughties… I didn’t think I’d one day I’d be recommending his vegan cookbook.
“Bong making technique, maybe. The fact is, it’s great.”
‘I was nagged into veganism’
Earlier this year, Brand revealed society ‘nagged’ him into veganism.
He said: “I was nagged into veganism by society… I was vegetarian from when I was a little kid. Because of The Smiths and because of like ‘oh, they do what in factory farms?’.
“You know, like, it was too brutal. And then my mate Simon Amstell, he’s a very good comedian, made a film called Carnage. It talked about like in 50 years people will look back and go ‘f***ing hell they ate animals’.”
Moreover, the star was recently revealed as one of the main headliners for next year’s Vegan Camp Out.