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The reality star and businesswoman Kim Kardashian has promoted a plant-based diet on her Instagram stories to 198 million followers.
Kardashian shared an image of a delivery from the plant-based meat-alternative giant, Beyond Meat, with the caption: ‘Someone heard I went plant-based’.
Kardashian ‘sister boot camp’
She also teased an intense exercise regime for the New Year.
On another Instagram stories post, the 40-year-old told her followers that ‘sister boot camp’ starts this month, consisting of two workouts a day.
The routine will run alongside a plant-based diet, she claimed in the post, adding: ’30 days to get our mind and body right this year!’
She also posted a photo of a snack and wrote: ‘I hope these are plant-based’.
Meat-free
This is not the first time the fashion mogul has hinted at a plant-based lifestyle on social media.
At the start of last year, she revealed she had ditched meat and was enjoying a ‘mostly’ plant-based diet.
‘Child cruelty’
Breaking the news on her Twitter, she confirmed her children – North, Saint, Psalm, and Chicago were mostly plant-based as well.
This was something she was criticized for – with some social media users branding her kids’ diets ‘child cruelty’.
Kardashian has praised both Beyond Meat and KFC in the past on their partnered launch of vegan fried chicken.
