Reading Time: 2 minutes Collins told her 2.1 million Instagram followers: 'There is no excuse for killing foxes, coyotes, rabbits, or any other animal for a fur coat or a pom pom. Let’s end the fur trade.' Credit: Instagram
Reading Time: 2 minutes

Television personality Gemma Collins has joined calls against the sale of fur in the UK, alongside a slew of other celebrities. But, the announcement was met with criticism online.

Collins joins the #FurFreeBritain campaign with the US branch of People For The Ethical Treatment Of Animals (PETA), she told her 2.1 million Instagram followers – but some called it ‘disingenuous’.

#FurFreeBritain

Posting on her InstagramThe Only Way Is Essex star called on UK Prime Minister Boris Johnson to ‘make Britain fur free’ – in celebration of her 40th birthday.

The call is in partnership with PETA US, as the animal rights charity is also celebrating its 40th anniversary this year.

On Instagram, Collins branded wearing animals ‘disgusting’. She posed with an image of a skinned fox titled: ‘here’s the rest of your fur coat’.

‘Take it from an icon, Boris: no one needs fur in their wardrobe’, she added.

Collins joins the likes of Ricky Gervais and Brian May in urging the UK Government to ban the sale of fur. Whilst fur farming was banned over 20 years ago, animal fur is still imported from other countries.

Gemma Collins’ campaign call

Thousands interacted with the Instagram post, and some felt it was ‘disingenuous’

Social media backlash

The announcement wasn’t met with an entirely positive response, however. Some of the star’s followers were quick to call her out after claims she had recently posted about a meat delivery.

One user wrote: “This image is shocking and horrifying. But many would also find the images of big slabs of beef and pork arriving at your door via smiling delivery man just as horrifying.”

‘Gemma, this is great because you are using your platform for but the meat industry is brutal. Mass factory farming is horrific. I don’t understand how it’s not ok to wear fur but eat meat?’, added another.

Is she vegan?

The TOWIE star was reportedly following a ‘vegan lifestyle‘ in 2019. Moreover, she has previously described meat as ‘death’ on her TV show, Diva Forever.

However, fans have speculated that she is no longer following a plant-based diet.

This comes after she released her own non-vegan easter egg this year. Additionally, she posed with a photo of a McDonald’s Big Mac burger last month.

You can sign the petition banning fur sales in the UK here

Emily is a News and Features Writer for Plant Based News. She has previously worked as a journalist in Devon, UK, reporting on local issues from politics to the environment.