Dragon’s Den star Deborah Meaden has been following a plant-based diet since completing Veganuary earlier this year.
The entrepreneur, who frequently uses her platform to advocate for animal-rights, made the announcement to her 419,000 Twitter followers.
‘I have gone plant-based’
Replying to a fan who ‘wished’ Meaden would ‘walk the walk’ by ditching animal products – the star replied: “And as if by magic… ta da !! I have gone plant-based.”
When questioned about her Vitamin B12 levels, Meaden responded: “It’s been 10 months and I eat a lot of Marmite.
“I get mine from Oat drink, fortified cereals, marmite and yeast and have blood tests and my nutrient levels are good so I’m guessing ok.”
Earlier this year, Meaden partnered with vegan charity PETA to help a dairy farmer transition to growing crops for non-dairy milks.
In a statement sent to Plant Based News, Meaden said: “Making the transition to growing crops could be a lifeline for struggling dairy farmers, which is why I’m teaming up with PETA to help one farmer do just that.
“As more and more farmers reap the rewards of creating delicious milks from oats, soy, hemp, and more, there’s no better time to make the switch. Not only is it a good move for business, it’s also the right thing to do for animals and the planet.”