Reading Time: 2 minutes Ian Theasby and Henry Firth of BOSH!
Reading Time: 2 minutes

In an exciting collaboration, vegan foodies BOSH! will be taking over PBN’s Instagram Live at 5pm today GMT.

During the takeover, Henry Firth and Ian Theasby will be sharing some exciting updates – including news about their upcoming book BOSH!: Simple Recipes. Amazing Food. All Plants – which is available to pre-order now.

The boys are hoping to make history with their book, and make it the first vegan title of its kind to hit the coveted number one bestseller spot.


Firth and Theasby will also spill the details on an exciting new video project they are working on. They are looking for input from their fans and followers.

According to BOSH!: “We would love you to be in our video, talking in a super-inspiring way about vegan food, plant-based living and the new BOSH! book.

“We’re creating a video to inspire people to try vegan. It’s gonna be super hyped, super energetic, super cool.

“The video will feature dozens of top influencers and badass people like yourself saying super inspiring things to camera. Cut to powerful, exciting music and emotional imagery. 

“We expect this video to have millions of views, and of course we’ll be shouting out the social media handle of every single person who is featured in the video!”

The boys share behind-the-scenes info about creating a cookbook (Video: BOSH!)


PBN Co-founder, Robbie Lockie, said: “Plant Based News has been a huge fan of BOSH! since the boys exploded on to the scene just one year ago.

“Henry and Ian are so passionate, devoted and driven as people – their tenacity and drive has been truly inspiring to me.

“Having them take over our Instagram channel is going to be brilliant. I love the idea of our audience being able to see into the BOSH! kitchen and see all the magic that goes on behind the scenes.”

You can find Plant Based News on Instagramhere

You can pre-order BOSH!’s cookbook – BOSH!: Simple Recipes. Amazing Food. All Plants. –here

You can find out more about how to get involved in BOSH!’s videohere

Maria Chiorando

Maria is a news and features writer for Plant Based News. As a former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. She was previously the editor of Plant Based News for over 3 years.