Looking At Fashion Through The Lens Of Carnism - Joshua Katcher On The PBN Podcast

Looking At Fashion Through The Lens Of Carnism – Joshua Katcher On The PBN Podcast


(updated 28th September 2020)

2 Minutes Read

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Fashion designer, author, and ethical vegan Joshua Katcher, otherwise known as the Discerning Brute, is the latest star to feature on the Plant Based News Podcast

In this episode, Katcher sits down with PBNs’ Co-Founder Robbie Lockie to take a look at the fashion industry ‘through the lens of carnism’. 

The pair talk about developments within vegan fashion, how animal-fur insidiously made a comeback, and Katcher’s own journey into veganism. 

“Sometimes being cruel is desirable. When you look at the top tier of the luxury market whether it’s in fashion or cuisine, sometimes the cruelest things are the most sought after things.” 

The podcast covers subjects including:

3.20: Joshua’s vegan journey 

6.00: Carnism

7.10: Influences to veganism 

8.29: Concerns about going vegan

10.20: Involvement within the vegan community

13.15: Acting on anger

16.10: Breaking into the fashion industry

19.56: The effects of fast-fashion

22.50: The leather industry

26.00: The return of fur

27.30: The Yulin Dog Festival

31.00: Fashion Animals: The book

33.50: Future materials

36.45: Vegan leather and the environment

44.30: ‘We don’t need more t-shirt companies’

47.30: Rind Cheese

53.00: Stranded on a desert island 

Joshua Katcher

There doesn’t seem to be much Joshua Katcher can’t actually do. Back in 2010, he founder the luxury vegan menswear brand Brave GentleMan – where his commitment to ethical fashion was described as ‘rather head-spinning’ by Vogue

Brave GentleMan has also featured the cover of British GQ’s November 2016 Issue on Benedict Cumberbatch, and was awarded Menswear Brand of the Year, 2016 and Most Influential Designer of 2015 by animal-rights organization PETA.

Katcher is also the Co-Founder of a 100 percent plant-based cheese company named Rind – he talks about the three-year-long process to perfect the product in the podcast. 

More recently, the designer published his first book Fashion Animals: exploring ‘the visual history and ideology of animals exploited in fashion’. Katcher says the book taps into our ‘disconnect’ between the animals ‘we wear’ and the animals ‘we love’. 

You can listen to the full podcast here 

 Find out more about Joshua Katcher and purchase his book Fashion Animals

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