Reading Time: < 1 minute The vegan ice-cream will launch next month (Photo: Andras Vas)
Reading Time: < 1 minute

Magnum will release two new vegan versions of its popular ice-cream bars in Sweden and Finland next month.

The brand – owned by corporate giant Unilever – will add Magnum Vegan Classic and Magnum Vegan Almond, which are European Vegetarian Union approved, to its existing products.

According to reports, the ice-creams will be made from a pea protein base, coated in dark chocolate. They will be available in four-piece multipacks and singles.

Finland and Sweden are also home to McDonald’s McVegan burger

Finland and Sweden

The magnums are not the first vegan products to be rolled out exclusively in Finland and Sweden.

Last year, fast food giant McDonald’s rolled out its McVegan Burger in the two countries, after trialing it in Finland.

Swedish food brand Anamma, which teamed up with McDonald’s to create the sandwich, noted the growing popularity of meat-free diets in the two countries, saying: “Vegetarianism and veganism are strong trends, and more and more people want to eat more plant-based today.”

Maria Chiorando

Maria is a news and features writer for Plant Based News. As a former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. She was previously the editor of Plant Based News for over 3 years.