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The top 10 countries where veganism is most popular have been revealed in a new list.

Chef’s Pencil compiled the list by analyzing Google Trends data, which it describes as a ‘reliable source of big data’, to search interest level for veganism across the world.

It found that searches in the veganism category (including vegan-related searches made in any language) were at an all-time high in 2020.

‘Added fuel to its popularity’

In a statement sent to Plant Based News, Chef’s Pencil revealed that the COVID-19 pandemic has not stopped the rise of veganism but has ‘added fuel to its popularity’.

The organization added that searches for vegan recipes have skyrocketed, and continue to go strong – even though lockdown has come to an end in most parts of the world and many restaurants have re-opened.

Search data showed that countries whose cuisine traditionally is greatly meat- and dairy-based are seeing a big rise in veganism, said Chef’s Pencil, which it concluded means that ‘veganism is stronger than ever’.

Top Countries

1. United Kingdom (Popularity Score: 100)

2. Australia (Popularity Score: 87)

3. Israel (Popularity Score: 84)

4. Austria (Popularity Score: 82)

5. New Zealand (Popularity Score: 81)

6. Germany (Popularity Score: 77)

7. Sweden (Popularity Score: 68)

8. Switzerland (Popularity Score: 65)

9. Canada (Popularity Score: 64)

10. Ireland (Popularity Score: 63)

Maria Chiorando

Maria is the editor of Plant Based News. As a former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle.