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Fast-food giant Taco Bell plans to launch its plant-based meat made from oats across Europe in 2020.
The Tex Mex chain first trialed the Outrageous Taco – which features oat-based meat, shredded lettuce, and can be veganized by omitting chipotle sauce and cheese – in Finland.
It later became available in 53 stores across 15 provinces in Spain, where it is now a permanent fixture on the menu.
‘Simple clean ingredients’
According to Nation’s Restaurant News, Steven Gomez, Taco Bell’s Director of International Product Development, said the ‘simple clean ingredients’ are ‘something you’ve never had before at a Taco Bell’.
He also responded with ‘never say never’ when asked if the plant-based meat would hit the States next year too.
Vegan Taco Bell
According to animal-rights charity PETA, Taco Bell offers multiple plant-based options.
PETA, which has published a vegan guide to the eatery, says ‘Taco Bell’s goal to cater more to animal-friendly eaters stems from its commitment to high-quality, healthy, and tasty ingredients’.
“The menu includes the Black Bean Crunchwrap Supreme, the Black Bean Quesarito, and the 7-Layer Burrito, all of which can be made vegan by simply ordering them ‘Fresco style’,” it says.