Morrisons Welcomes Vegan BBQ Jackfruit Pizza To Its Stores


1 Minutes Read

The latest plant-based offering (Photo: Twitter and Adobe. Do not use without permission.) - Media Credit:

UK supermarket giant, Morrisons, has welcomed a vegan BBQ pulled jackfruit pizza to its make-your-own pizza counters.

Using jackfruit to replicate the texture of pulled pork, the pizza also features Violife’s dairy-free cheese, peppers, red onion, and sweetcorn. But customers can customize which toppings they want at the counter.

The pizzas are currently priced at £2.75 each or two for £5.

‘This has surprised meat-eaters’

Morrisons Pizza Buyer, Charlotte Shores said: “This has surprised meat-eaters and vegans with how close it tastes to its meatier counterpart. We hope that all our customers enjoy this amazing vegan pizza.”

The supermarket also states that while the recipe is suitable for vegans, the product is made in an ‘open food area’ where ingredients unsuitable for vegans are also handled – so there may be risk of cross-contamination.

Vegan range

In November last year, Morrisons launched a range of affordable vegan products dubbed V Taste – priced between £1 and £3.

The range included a Lentil Hotpot, 3 Bean Chilli Non-Carne, and Vegetarian Quarter Pounders, as well as red velvet and chocolate cupcakes.

Support Plant Based News in our mission to plant 1 million trees by 2030. 🌳

Your donation supports our mission to bring you vital, up-to-the-minute plant-based news and research and contributes to our goal of planting 1 million trees by 2030. Every contribution combats deforestation and promotes a sustainable future. Together, we can make a difference – for our planet, health, and future generations.

© 2023 Plant Based News is a UK-based digital media outlet publishing content about veganism and plant-based living, including news and current events, health, personal transformation stories, features, and recipes. | Plant Based News Ltd, PO Box 71173, London, SE20 9DQ, United Kingdom.