Yet another food supplier has tapped into the growing vegan market to launch a plant-based product.
Mozzarisella – a vegan alternative to mozzarella – is made from rice. It has been launched by Futura Foods.
A spokesman for the company said: “Veganism has soared in popularity and prevalence in recent years, with the number of vegans in Britain rising by 360 per cent in the 10 years between 2006 and 2016.
“As such, chefs and caterers are starting to realise they must adapt their menus accordingly in order to be able to cater for the variety of special dietary requirements they may encounter.”
Products like Mozzarisella are aimed at helping chefs create great-tasting dishes and encourage, rather than alienate, vegan diners.
Kenneth Axen, MD of Futura Foods, said: “‘Suitable for Vegans’ is a phrase that we are starting to see more and more of.
“Outlets who fail to offer customers a vegan option undoubtedly stand to lose out in the future.
“Mozzarisella is a fantastic vegan cheese alternative which tastes great and even has the same stringy effect as Mozzarella when melted on pizza.
“It already features on the menu of a popular Italian high street chain, and as more people start to come across it I am certain it will become a firm favourite with caterers and vegans alike.”