The company's CEO emphasized a growing 'trend towards veganism' (Photo: Instagram) - Media Credit:

Holland & Barrett To Launch 500 Vegan Products In Plant-Based Store

By

1 Minutes Read

Health food chain Holland & Barrett is planning to launch 500 plant-based products in its upcoming all-vegan store, which it is planning to open ‘in the not too distant future’.

While store bosses are unable to commit to a timescale, they have invited companies to get in touch in a bid to get their products listed. The outlet currently stocks a number of vegan products, but largely in the chiller section.

According to a report by NutraIngredients.com, buyers are looking to expand the vegan offering ‘into new categories like chilled & frozen, snacking, sports nutrition and on-the-go drinks’.

Vegan

Emma Cockerill, Holland & Barrett’s Director of Product Development, said the company is ‘open to working with brands of all sizes’ – and will look at listing products either online, in bigger stores, or across all stores.

She added: “We’ve long been committed to a plant-based lifestyle even offering members of the Vegan Society a discount in store. And with the growing amount of vegans in the UK comes the need for an expanded range of great products for them to choose from.

“We know from our suppliers that vegan foods taste better than ever and are available in many more categories than just the chiller.”

Holland & Barrett has invited interested brands to email [email protected] with a sales proposal and product information.

Millions around the world trust Plant Based News for content about navigating our changing planet & our role in it.

Our independent team of journalists and experts are committed to making an impact through a wide range of content—and you can help by supporting our work today.

heading/author

The Author

Maria Chiorando

Maria is the former editor for Plant Based News. She has been a newspaper reporter and features writer. Her work has been published by The Guardian and The Huffington Post, among others

More by Maria Chiorando iconography/arrow-right

heading/comments

Leave a Comment

Plant Based News Comment Policy

In short:- If you act with maturity and consideration for other users, you should have no problems. Please read our Comment policy before commenting.

Comments are closed.

buttons/scroll-to-top/scroll-to-top-small-active