A London-based fried chicken brand is opening a vegan fast-food eatery, after its plant-based menu proved extremely popular beyond the team’s ‘wildest dreams’.
Coqfighter will open its plant-based outlet – Mercy Burger – on July 4 in Boxpark, Shoreditch.
According to an Instagram post announcing the opening, the team revealed that Mercy Burger’s menu will feature fried chick’n sandwiches, burgers, sides, and milkshakes.
‘Beyond our wildest dreams’
Coqfighter co-founder Deacon Rose told BigHospitality that the team is opening Mercy Burger following the success of Coqfighter’s vegan menu in early 2019, saying ‘its popularity has gone beyond our wildest dreams’.
“This isn’t vegan food just for vegans, it’s vegan food for everyone. We set out to prove that fast food staples can taste just as good and be just as indulgent when they are plant-based,” he added.
“Whether someone is vegan, looking to reduce their meat consumption, or just curious, we want Mercy Burger to be their guilt-free burger restaurant of choice.”