Former Factory Farmer Tries Impossible Whopper: 'I'm Surprised It's That Good'

Former Factory Farmer Tries Impossible Whopper: ‘I’m Surprised It’s That Good’


1 Minutes Read

'It tastes just like the whopper' (Photo: Burger King) - Media Credit:
Your ad here?


Former factory farmer Craig Watts has tried Burger King’s plant-based Impossible Whopper for the first time, in a recent video with NowThis.

Watts, who used to farm chickens for major food company Perdue, left the industry after exposing the conditions animals were kept in and now advocates for veganism.

‘It’s pretty close’

Tasting the meatless patty with President of Mercy for Animals, Leah Garcés, Watts said: “It really does, it tastes just like the whopper. It does. I’m surprised. I’m surprised it’s that good.

“In a blind taste test I don’t know, it’s pretty close.”

Vegan controversy

Impossible Foods itself considers its meat-free patty to be plant-based rather than vegan.

This is because, in 2017, it was revealed that a key ingredient – soy leghemoglobin aka ‘heme’ – from the brand’s flagship item the Impossible Burger was fed to rats in order to test its safety. An excess of 180 rats were killed as a result of the testing.

CEO Pat Brown has reacted to the controversy, publishing a statement titled The Agonizing Dilemma of Animal Testing.

You can watch the taste test video here

Your ad here?


Support Plant Based News in our mission to plant 1 million trees by 2030. 🌳

Your donation supports our mission to bring you vital, up-to-the-minute plant-based news and research and contributes to our goal of planting 1 million trees by 2030. Every contribution combats deforestation and promotes a sustainable future. Together, we can make a difference – for our planet, health, and future generations.

© 2021 Plant Based News is a UK-based digital media outlet publishing content about veganism and plant-based living, including news and current events, health, personal transformation stories, features, and recipes. | Plant Based News Ltd, PO Box 71173, London, SE20 9DQ, United Kingdom.