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A Fish & Chip shop is partnering with Moving Mountains to give away vegan fish finger sandwiches. 

Sutton and Sons is adding the plant-based fingers to its permanent vegan menu on February 27 in three London locations*.

To celebrate, 100 customers will be able to try the sandwich for free. It features fish-free fingers, thick-sliced artisan bread, vegan tartare sauce, as well as sliced lettuce.

Vegan fish finger sandwiches

Simon Van der Molen is the Founder of Moving Mountains. In a statement sent to PBN, he said: “Suttons and Sons is the best family-run fish and chip shop in London, making it the perfect partner to launch the Moving Mountains’ Fish Finger sandwich. 

“Now Londoners can enjoy the ultimate plant-based Fish Finger buttie at these iconic restaurants.”

‘Tastes just like the real thing’

Danny Sutton, Owner at Sutton and Sons then added: “We’re really excited to launch the Moving Mountains plant-based Fish Finger sandwich on our vegan menu. 

“There’s growing demand from our customers for delicious and high-quality plant-based alternatives. The Moving Mountains Fish Fingers taste just like the real thing.”

Moving Mountains

Moreover, Moving Mountain’s fish-less fingers, which are made from soy, have a ‘succulent, flaky texture’ and are ‘coated in crunchy golden breadcrumbs’. 

They debuted in major UK retailer Waitrose last year, retailing at £3.60 for a pack of 10. 

They are also 100 percent free of hormones, contain 10g of plant-based protein per 100g, and are only 70 calories per finger.

Stores participating in the giveaway are listed below:

  • Hackney Central, 218 Graham Road, London E8 1BP
  • Islington, 356 Essex Road, London N1 3PD
  • Stoke Newington, 90 Stoke Newington High Street, London N16 7NY

Liam Giliver

Liam is the Deputy Editor and Social Media Coordinator for Plant Based News. He has written for a number of top publications including Gay Times, Attitude Magazine, Oh Comely, and The Huffington Post - and is the author of 'We're Worried About Him'.