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Chicago Town is launching its first vegan pizza in the UK.

The Sticky BBQ Jackfruit pizza, which has a tomato stuffed crust, will launch in Tesco, Asda, and Iceland in January, according to The Grocer.

The pie, which is topped with a range of veggies including jackfruit, will cost £3.50. It is not clear from the information available whether the toppings include vegan cheese.

Vegan pizza

The new option joins a selection of frozen plant-based pizzas currently available in UK supermarkets, including two pies from Goodfellas – the Spicy Vegetable Salsa, and the Vegan Stonebaked Falafel.

Speaking about the vegan demand for frozen pizza, Alex Brown, Brand Manager at Goodfella’s, said: “We’re meeting the demand of a huge number of people in the UK who don’t want to eat animal products, and what’s more – it’s really delicious.

“We think this new pizza will appeal to all pizza-lovers. We’ve perfected the recipe and we’re really pleased with the result.”

Maria Chiorando

Maria is the editor of Plant Based News. As a former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle.