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According to catering equipment retailer Nisbets, which carried out the survey, veganism is ‘fast becoming a way of life for a growing number of British people’ and is now a ‘mainstream lifestyle choice’.
The company surveyed 1,000 UK based adults, and analyzed Google Trends data, to compile the list, which it based on the number of people to vegan and veggie restaurants in cities.
While many people may have pegged London or Brighton as the best for herbivorous dining, neither made the list, which was topped by Norwich, which has 2,094 people per vegan or vegetarian eateries.
Scotland performed well, with both Edinburgh and Glasgow clinching spots near the top of the chart. And despite 100 percent of Edinburgh residents surveyed stated they would never go completely meat-free, research by The Body Shop shows the city has seen the most increased amount of Google searches for vegan restaurants – a +2,186 percent increase in three years.
‘Way of life’
“Veganism isn’t just having a moment; it’s fast becoming a way of life for a growing number of British people,” said Nisbets. “No longer carrying the stereotype of a barefoot hippie, it’s now a mainstream lifestyle choice. In fact, our research found that 6.5 million UK adults identify as vegetarian and vegan, and businesses are racing to keep up with demand.
“We all know the benefits of eating less meat. Not only is the environmental impact of intensive meat farming huge; from a health point of view, eating meat has been linked to heart disease, obesity, and cancer. Not to mention the fact that a lot of us just don’t want to eat animals.”
Britain’s Most Vegan-Friendly Cities