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Ice-cream giant, Ben & Jerry’s, has announced the launch of its vegan chocolate chip cookie dough chunks.
The snackable pieces, which retail at a suggested price of $4.99, were trialed in Vermont last summer.
‘Bags flew off the shelves’
According to Delish, the company’s innovation manager, Jody Eley, said: “…Fans snatched up the dough in record time. Bags flew off the shelves in mere days and stores could not keep the delicious dough bites in stock! Now, Ben & Jerry’s is rollin’ out the dough to fans across the US.”
However, the frozen snacks, which are safe to eat raw due to not containing egg, are not available in the UK just yet.
Ben & Jerry’s website states: “Our Flavour Gurus have unleashed the Cookie Dough chunks! Our flavor family varies from region to region, so we’re sorry to say that they’re only available in the US right now!
“We haven’t confirmed plans to bring our snackable Cookie Dough chunks to the United Kingdom just yet, but we never say never!”
Earlier this year, Ben & Jerry’s expanded its vegan range in the UK by welcoming the addition of Coconutterly Caramel’d, which joined the flavors Chunky Monkey, Chocolate Fudge Brownie, and Peanut Butter & Cookies.