Reading Time: < 1 minute This will be the first Ironman for talk show host Brian Rose (Photo: Instagram)
Reading Time: < 1 minute

Brian Rose,
the host of popular online talk show London Real, is set to compete in his
first Ironman – and will do so on a fully plant-based diet.

70.3 is an extreme triathlon, which includes a 1.2 mile swim, 56 miles of
cycling, and a 13.1 mile run – a total of 70.3 miles, or roughly 113

Rose is set
to race on May 20 in Chattanooga, Tennessee – a journey which he and London
Real have called ‘Ironmind’.

Punk band mentor

He will be
guided through the process by John Joseph, lead singer of punk band the
Cro-Mags, plant-based advocate, Ironman athlete, and author of the pro-vegan book Meat Is for

The pair
met during a London Real interview only a few months ago.

plant based

Joseph has
been eating plant-based for 37 years – a diet which he says ‘heals your soul’ and was part of his quest for a better life.

persuading Rose to commit to the race, Joseph – who Rose describes as ‘one of
the scariest dudes’ he’s seen – also informed him that they’d be ‘doing this on
a 100 percent plant-based diet’.


London Real
is documenting the process and has already released a trailer and two short
Ironmind episodes
to YouTube.

There is
also a Facebook page set up where supporters can follow Rose’s progress.

Emily Court

Emily Court is a writer and content creator published in Plant Based News, Raise Vegan, Living Vegan and The Financial Diet. A self-described "recovering vegan hothead," she is now a pragmatic member of Vancouver's vibrant and growing plant-powered community. Hailing from Halifax, Nova Scotia, she holds a BA in Spanish and certificate in Intercultural Communication from Dalhousie University, where her thesis focused on topics of cultural and gender-based discrimination. She aims to apply a privilege-conscious and culturally sensitive approach to her work in all fields.