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Almost half (46 percent) of Brits have tried a vegan or vegetarian diet at some point, according to a new poll.

The survey of 1,000 meat-eating adults was commissioned by plant-based food company The Fry Family Food Co..


The poll discovered that the average person lasted just 19 weeks – less than five months – on the new diet, and that a partner had been responsible for the shift in diet in 49 percent of all cases. 

Among the reasons for going back to meat was the relationship ending (five percent), and ‘really missing the foods they were cutting out’ (57 percent).

A fifth said they would like to try a meat-free diet again, with almost a quarter of those (23 percent) feeling tempted by the more diverse range of plant-based alternatives now on the market.

‘Far easier to adapt to’

In a statement sent to Plant Based News, The Fry Family Food Co.’s Tammy Fry said: “Our research has revealed that those who follow a plant-based diet feel healthier, have more energy, and most importantly, found the change in the diet far easier to adapt to than they could have imagined. 

“We’re keen to encourage as many people as possible to try going meat-free, even if it’s just making an easy swap once or twice a week.”

The Fry Family Food Co. is giving away a years’ worth of Meat-Free Chicken-Style Nuggets, if they pledge to make an easy swap to plant-based at least once a week. Find out more here

Maria Chiorando

Maria is a news and features writer for Plant Based News. As a former magazine editor, newspaper reporter, and features writer, her work has been published by The Guardian, The Huffington Post, and various regional newspapers, as well as Vegan Life magazine and Vegan Trade Journal. She has interviewed a huge range of people, from Prime Ministers to authors, activists, pop stars and actors, and enjoys the varied range of topics writing for PBN allows her to tackle. She was previously the editor of Plant Based News for over 3 years.